PINTRILL LICENSED IP MARKETING
PERFORMANCE ADS FOR ICONIC IP DROPS
Paid social creative for Peanuts®, Godzilla®, and iconic artist collaborations. Focused on evolving Meta campaign visuals through a balance of experimentation and proven performance.
SCOPE
Led art direction and design for weekly, performance-focused paid social campaigns
Developed scalable ad systems adaptable to multiple licensed IP guidelines
Delivered static and motion assets for Meta placements, including feed, story, carousel, and reels
Site designed and built by yours truly
© Emily Fishman 2025
Sonic CrossWorlds Product Launch
Led concept development for the Sonic IP launch within Pintrill’s product catalogue.
Aligned creative with the Sonic Racing: CrossWorlds release timeline across paid social and motion.
Final creative / outcomes
Creative performed strongly across Meta, driving high click-through rates and sustained engagement across static and carousel formats.
Motion-driven assets built for YouTube and Performance Max, focused on brand recognition, engagement, and product clarity.
Licensed IP Campaign Systems
Performance ads adapted across multiple licensed properties, including Peanuts, Sonic, and Godzilla, using a consistent visual system and fan-driven hooks.
Campaign Extensions & Interactive Experiences
